SoulTrackin’ for 2008-02-08
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The U.S. podcast audience hit 18.5 million in 2007 and is on track to increase 251 percent to 65 million in 2012, eMarketer estimates. Out of the 65 million listeners, 25 million will be active users who tune in once a week. “As the US podcasting industry matures it is unquestionably creating a listening audience,” says Paul Verna, eMarketer Senior Analyst and author of the new report, Podcast Audience: Seeking Riches in Niches, “And along with a larger audience comes increases in advertising spending tied to podcasts.”
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After Erykah Badu’s announcement that her soon-to-be-released New AmErykah is only the first of three albums she’ll be releasing this year with the other two, Return of The Ankh and New AmErykah II, being released via USB flash drive, it seems as though more artists are getting on the digital bandwagon. It was, therefore, very interesting to find an email in my inbox this morning announcing DJ J.Period’s release of a limited edition USB Flash drive featuring six of his Best Of Collections, including one my favorites, his Best of Lauryn Hill which features tons of unreleased material.
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