Seth Godin’s Latest: “Flipping the Funnel”

“The ideas I’ve been playing with over the last few years came together over the last few weeks…
Here they are. Free to download from this site, free to post on your site… or to email to your team and colleagues.”
[Note: I am a big fan of Seth Godin. In the world of online business and marketing there are none better. His latest creation is a free ebook called "Flipping the Funnel", all about how to better utilize the so-called Web 2.0 tools (flickr, de.licio.us, squidoo and others) to effectively target your marketing efferts and "turn strangers into friends; turn friends into customers". Highly Recommended! --TG]
News 2.0?
The Emergence of News 2.0: “Inspired partly by a post by Rich Skrenta, Paul Montgomery has drawn up a News 2.0 feature list which compares some of the more interesting players in this space. Paul has put up a nice table comparing their offerings, but I’ll just reprint the full list…”
[Note: nice collection of new (or relatively new) Internet ventures that are attempting to redefine how we discover, share and consume information. --TG]
New Version of Google Toolbar…
Google updates toolbar: “Google is releasing new beta versions of its Google Toolbar for consumers and corporations. After Google Toolbar 4.0 is released publicly on Monday, new custom buttons will let people run search queries directly on any Web site from their toolbar.”
[Note: the Google Toolbar is one of those "must-have" web surfing utilities, IMHO. This is one of the first things I always install when setting up a new machine or retrofitting an old one. Between that and our own NetInfoWeb Toolbar, what else do you you really need? {smile} --TG]
How to Write Successfully for the Web – WikiHow
Online readers love free information. They scour the Internet daily looking for specific information to solve their problems, help them be successful, live longer or get healthy. You should join the information revolution too! Publish your free, helpful solution-oriented articles to the web.”
How to Write Successfully for the Web
Web Impact: Real-Time Targeted Marketing…
“Merchants today are realizing that they can’t survive by just collecting customer information and using their database to execute periodic outbound direct mail and email communication campaigns. In today’s world, these outbound campaigns are increasingly ‘too little and too late,’ arriving when even your most loyal customers are frequently focused on other activities.”
[Looks like that old cliche, "The web changes everything" is pretty accurate and dead-on true in this case. From the point of view of the consumer these are very exciting and "empowering" times, and yet, the we are still only at the beginning of this massive chain of events. It should be interesting to see where this all ends up. --TG]
One-Stop Site for Blogs Offered
A new Boston website aims to bring order to the tens of millions of weblogs proliferating online and provide one-stop shopping for overwhelmed Internet surfers. The site, Gather.com, positions itself as a kind of eBay for online writers and their readers — a gathering spot for musings and discussions on everything from wine and computers to fitness and spirituality.
[Another interesting development in the continued maturation of blogging and online communication services. Here's the sentence from the article that made it all make sense to me:
"He [Tom Gerace, Founder & CEO] sees Gather less as a mere host for bloggers than as a social networking site, like teenage blogger favorite MySpace.com, but for an older and more sophisticated audience.”
Unless you’ve been living under a rock for the past year, you’ll know that MySpace.com is *THE* site to be on if you are between the ages of 12 and 30-something. A MySpace-like site (in terms of the easy social connections that can be made) targeted at the 35 and older crowd may be hugely successful. –TG]
Ezines, Blogs & RSS Feeds: How You Can Use All 3
Excellent post over on the “Build a Better Blog” weblog on using electronic newsletters (’ezines’), blogs and RSS together to market and promote your website/business. Highly recommended.
15 Tech Concepts You’ll Need To Know In 2006
“Scientific and technological breakthroughs can take years to develop, but when they leave the lab and enter the world at large, word spreads quickly. Here’s a look at the advances you’ll be hearing about in the coming year.” Including technologies such as IPTV and Ajax.
Small Business Technology Summit
Small Business Summit 2006 | February 10, 2006 | New York City:
“Who: Small business owners seeking growth through the marriage of best business practices and technology
Why: Strengthen your competitive edge and make your business soar, by successfully applying the right technology to support the right business practices
What: A full-day conference with a unique interactive structure that will provide answers to help you with your specific business situation
* Gain insight from experts in technology, sales, finance and marketing who specialize in helping small businesses make it all work together
* Learn from small business owners who have achieved exceptional growth through an effective marriage of business savvy and technology
* Exchange ideas with experts and peers”
LifeHacker Explains Multiple Subdomains
“Subdomains are a great way to split up different kinds of content – like your default homepage, your blog, and your music collection. To set it up, you have to edit httpd.conf (the Apache configuration file.)”
All That Jazz: In Celebration of Jazz Appreciation Month
I don’t talk about my love for jazz enough on this blog so I figure jazz appreciation month is the perfect time to do so. I have to admit that my knowledge is lacking. Mama Vivrant Thang was never really into jazz so it wasn’t played much around the house. She did love Kenny G though and [...]
The “Boys” Are Back In Town…
Remember the Four Brothers Beats blog? Well, the boys are back! BUT... not quite in the way you may have been expecting. It's, how shall we say, "the same, but different!"
Vendors, Authors and Artists– Sell Your Items in This Year’s Capital Hip Hop Soul Fest
Last year's Capital Hip Hop Soul Fest was a musical celebration while vendors sold their products to eager to buyers. Book authors, including Felicia Pride-- writer of The Message and activist author Devin Walker were among some of the top authors who sold their books. The 2009 Capital Hip Hop Soul Fest will be held this year on Sat., July 25 in Marvin Gaye Park in Washington DC. While the musical acts are still being selected, vendors are able to reserve their tables now to receive our Early Bird Discount. For more info, email us at CapitalHipHopSoulFest@gmail.com
Fusion: Where Music, Technology, and Artist Creativity Intersect
Hello readers and listeners. I trust all is well today. This post is a follow-up to the previous post about the subject of an upcoming podcast I hope to resurrect entitled Fusion. The concept of this podcast came to me via an off the cuff discussion I had a few years ago with a fellow podcaster/recording artist/graphic designer. Both of us, being musicians in our own right, began discussing our backgrounds and influences in making music, which invariably talking about how technology (past and present) played a role taking the music from inner to outer. I began to see the different paths ...






































